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Acumen – Company Profile

Acumen Design Associates is a multi-award winning design consultancy based in London, United Kingdom. Acumen has enjoyed nearly forty years of international success, creating market leading products and remarkable customer experiencesfor many of its ‘Blue-chip’ clients.

ANA currently operates a Boeing 777-300ER on its San Francisco-Tokyo Narita route, but a spokesperson tells us it's not yet known when the overhauled aircraft might start flying to SFO. Jan 26, 2021 All Nippon Airways (ANA) announced Tuesday it would be cutting its domestic widebody operations in half as it moves ahead with the early exit of some of its Boeing 777s from the fleet. ANA will reduce widebody operations by 50% on domestic routes as it moves to retire larger aircraft ahead of schedule. Photo: Vincenzo Pace JFKJets.com.

Acumen is a team of creative thinkers, designers and brand specialistspassionate about improving the way people live and move.The company’s mosthigh profile success and expertise lies within the aviation and transport sectors,and over the yearshas acquired specialist expertise in designing aircraftinteriors.However, Acumen’s entrepreneurial spirit and venture partnershipbusiness model, enables them to work within diverse sectors such as lifesciences and FMCG goods.

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The company’s inventive and disruptive approach is constantly challenging thestatus quo resulting in a wide portfolio of international patents particularly in theaviation sector where they have led the innovation agenda.

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For example, Acumen invented the iconic ‘Bed-in-the-Sky’ for British Airways in1996 and more recently the world’s first three-room VIP suite, The Residence, forEtihad Airways. Acumen’s airline experience spans more than 45 projects for adiverse range of international airlines around the globe which has given them arare insight into premium passenger’s future needs and expectations.